ADADA – Jermaine the Teddy Bear

Jermaine is a teddy bear you keep for a long time.
A soft, reassuring companion that finds its place at every stage of life.

You discover him as a child, hold him close for comfort, to fall asleep, or simply for the pleasure of a cuddle. And then he stays. Placed on a bed, a sofa or a shelf, he continues to be part of everyday life, even as you grow up. Jermaine is not a teddy bear you put away — he is a familiar presence.

His simple, timeless look allows him to age beautifully without ever going out of style. He fits just as naturally in a child’s bedroom as in an adult interior, somewhere between an emotional keepsake and a beautiful decorative object.

At ADADA, every soft toy is designed to create connection and to last over time. Jermaine embodies this idea effortlessly: a teddy bear for little ones, for grown-ups, and for anyone who enjoys being surrounded by softness.

Because some presences matter, whatever your age.